TTY5 - Stauffer Year - Integration of Rural Areas

TT5: Capacity for developing innovative and added-value activities for historical values in rural areas related with the enhancement of cultural heritage assets and landscapes


The monuments of culture and history in Rhineland-Palatinate, registered in the UNESCO World Heritage List, are representative of two epochs that are of particular relevance for the historical consciousness of the country: The Roman Period and the Middle Ages. The GDKE Rhineland-Palatinate have therefore developed a cultural and touristic strategy to point out these two time periods. The focus on this topic is of crucial importance. 190,000 jobs can be attributed directly to the tourism of Rhineland-Palatinate.

Because of the significance of tourism in general the state government worked together with partners to elaborate a tourism strategy and especially 'Culture' plays an important role in this. The project "Staufer and Italy - Innovation regions in medieval Europe" demonstrates a successful cooperation between three Federal States, different institutions, municipalities and a university. Without this cooperation, the quality of research results as well as the quality of the exhibition in the Reiss-Engelhorn Museum (REM) (with about 237,000 visitors per year) and the extensive high qualified programme in original historic places (rural areas) could not have been realized. The whole project ran under the title "Staufer Year 2010". Various regions and towns were engaged in this project. The related events also have had a large number of visitors in all regions.

Stakeholders are: Museums, historical monuments, municipals, visitors, scientists.

Due to this project different policy objectives could be realized: Increase of knowledge, improvement of social cohesion, protection and promotion of heritage, development of local economy. The high number of visitors showed the attractiveness of this project, which helps us to achieve better results in many different areas. The project enabled us to develop sustainable training methods for all participants involved in the organization of complex events. Furthermore this project improves the evolvement of new ideas that are related to saving public budget and to earning money by tourism. 

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